REACH is a program of
the Council of Urban Professionals ("CUP") and is sponsored by the
Pershing Square Foundation. 
The Council of Urban Professionals (www.nycup.org) is a New York-based nonprofit organization whose members are primarily minority professionals.
CUP's mission is to advance the agenda of urban professionals and their communities with a special emphasis on increased business opportunities, economic development, leadership development, and education reform. CUP is particularly motivated to improve educational opportunities for young people, especially low-income African-American and Latino children.
The Pershing Square Foundation is affiliated with Pershing Square Capital Management, a New York City-based investment firm.